Using e-mail questionnaires for consumer research: good practice in tackling non-response

Nina Michaelidou, S Dibb

Research output: Contribution to journal › Article

Original language	English
Pages (from-to)	289-296
Number of pages	8
Journal	Journal of Targeting, Measurement and Analysis for Marketing
Volume	14
DOIs	https://doi.org/10.1057/palgrave.jt.5740189
Publication status	Published - 7 Jul 2006

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