Overcoming rural distribution challenges at the bottom of the pyramid

Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review

Original language	English
Title of host publication	Global Challenges in Responsible Business
Editors	N. Craig Smith
Place of Publication	Cambridge
Publisher	Cambridge University Press
Chapter	10
Pages	268-302
ISBN (Electronic)	9780511777660
DOIs	https://doi.org/10.1017/CBO9780511777660.012
Publication status	Published - Jun 2012

Name	Cambridge Companions to Management
Publisher	Cambridge

cited By 0

Access to Document

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title = "Overcoming rural distribution challenges at the bottom of the pyramid",

author = "S. Vachani and Craig Smith",

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publisher = "Cambridge University Press",

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T1 - Overcoming rural distribution challenges at the bottom of the pyramid

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DO - 10.1017/CBO9780511777660.012

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