Exploring the impact of figurative communication and advertising: reflections on a collaboration between linguistics researchers and a Midlands-based marketing agency

Samantha Ford; Jeannette Littlemore

Exploring the impact of figurative communication and advertising: reflections on a collaboration between linguistics researchers and a Midlands-based marketing agency

Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review

Original language	English
Title of host publication	Communicating Linguistics
Subtitle of host publication	Language, Community and Public Engagement
Publisher	Routledge
Publication status	Accepted/In press - 2022

Bibliographical note

Not yet published as of 30/03/2022.

Cite this

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title = "Exploring the impact of figurative communication and advertising: reflections on a collaboration between linguistics researchers and a Midlands-based marketing agency",

author = "Samantha Ford and Jeannette Littlemore",

note = "Not yet published as of 30/03/2022.",

year = "2022",

language = "English",

booktitle = "Communicating Linguistics",

publisher = "Routledge",

}

Exploring the impact of figurative communication and advertising : reflections on a collaboration between linguistics researchers and a Midlands-based marketing agency. / Ford, Samantha; Littlemore, Jeannette.

Communicating Linguistics: Language, Community and Public Engagement. Routledge, 2022.

Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review

TY - CHAP

T1 - Exploring the impact of figurative communication and advertising

T2 - reflections on a collaboration between linguistics researchers and a Midlands-based marketing agency

AU - Ford, Samantha

AU - Littlemore, Jeannette

N1 - Not yet published as of 30/03/2022.

PY - 2022

Y1 - 2022

UR - https://www.routledge.com/

M3 - Chapter (peer-reviewed)

BT - Communicating Linguistics

PB - Routledge

ER -