Abstract
Environmental issues are becoming more important in business. However, applying past models such as the life-cycle model in businesses aiming to take an environmental approach is not always the most successful due to the models only taking a single actor perspective. The current article investigates the value of taking a multi-actor perspective in logistics to improve companies' green credentials. The study discusses various elements required to take a multi-actor approach, including the balance within the network and the interactions between the actors. The approach needs theoretical development to enable companies to move from a multi-actor eco-efficient approach to a sustainable approach. (C) 2011 Elsevier Inc. All rights reserved.
Original language | English |
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Pages (from-to) | 256-257 |
Number of pages | 2 |
Journal | Journal of Business Research |
Volume | 65 |
Issue number | 2 |
DOIs | |
Publication status | Published - 1 Feb 2012 |
Keywords
- Environment
- Co-efficient
- Life-cycle
- Multi-actor
- Green credentials