Benefit from market knowledge: Failure analysis capability and venture goal progress in a turbulent environment

Xiaolin Li; Xiaolong Shui; Minhao Zhang; Xiaojun Wang; Changyu Wang

doi:10.1016/j.indmarman.2023.05.019

Benefit from market knowledge: Failure analysis capability and venture goal progress in a turbulent environment

Xiaolin Li, Xiaolong Shui, Minhao Zhang, Xiaojun Wang, Changyu Wang^*

^*Corresponding author for this work

Management

Research output: Contribution to journal › Article › peer-review

Abstract

Drawing on the dynamic capabilities view, this study investigates the role of failure analysis capability in affecting venture goal progress in the technologically turbulent environment in which entrepreneurial failures are commonplace. Combining a three-wave time-lagged questionnaire survey (Study 1) with a qualitative interview (Study 2) on high-tech entrepreneurial ventures in China, we conclude that technological turbulence weakens the positive association between failure analysis capability and venture goal progress. However, the market knowledge depth of new ventures can be applied to mitigate the negative moderating effect of technological turbulence on the failure analysis capability-venture goal progress association. Theoretical and practical implications are derived from the above findings to guide future research.

Original language	English
Pages (from-to)	30-41
Number of pages	12
Journal	Industrial Marketing Management
Volume	113
Early online date	3 Jun 2023
DOIs	https://doi.org/10.1016/j.indmarman.2023.05.019
Publication status	Published - Aug 2023

Keywords

Failure analysis capability
Venture goal progress
Technological turbulence
Market knowledge

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LiX2023Benefit
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Cite this

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title = "Benefit from market knowledge: Failure analysis capability and venture goal progress in a turbulent environment",

abstract = "Drawing on the dynamic capabilities view, this study investigates the role of failure analysis capability in affecting venture goal progress in the technologically turbulent environment in which entrepreneurial failures are commonplace. Combining a three-wave time-lagged questionnaire survey (Study 1) with a qualitative interview (Study 2) on high-tech entrepreneurial ventures in China, we conclude that technological turbulence weakens the positive association between failure analysis capability and venture goal progress. However, the market knowledge depth of new ventures can be applied to mitigate the negative moderating effect of technological turbulence on the failure analysis capability-venture goal progress association. Theoretical and practical implications are derived from the above findings to guide future research.",

keywords = "Failure analysis capability, Venture goal progress, Technological turbulence, Market knowledge",

author = "Xiaolin Li and Xiaolong Shui and Minhao Zhang and Xiaojun Wang and Changyu Wang",

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doi = "10.1016/j.indmarman.2023.05.019",

language = "English",

volume = "113",

pages = "30--41",

journal = "Industrial Marketing Management",

issn = "0019-8501",

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T1 - Benefit from market knowledge

T2 - Failure analysis capability and venture goal progress in a turbulent environment

AU - Li, Xiaolin

AU - Shui, Xiaolong

AU - Zhang, Minhao

AU - Wang, Xiaojun

AU - Wang, Changyu

PY - 2023/8

Y1 - 2023/8

N2 - Drawing on the dynamic capabilities view, this study investigates the role of failure analysis capability in affecting venture goal progress in the technologically turbulent environment in which entrepreneurial failures are commonplace. Combining a three-wave time-lagged questionnaire survey (Study 1) with a qualitative interview (Study 2) on high-tech entrepreneurial ventures in China, we conclude that technological turbulence weakens the positive association between failure analysis capability and venture goal progress. However, the market knowledge depth of new ventures can be applied to mitigate the negative moderating effect of technological turbulence on the failure analysis capability-venture goal progress association. Theoretical and practical implications are derived from the above findings to guide future research.

AB - Drawing on the dynamic capabilities view, this study investigates the role of failure analysis capability in affecting venture goal progress in the technologically turbulent environment in which entrepreneurial failures are commonplace. Combining a three-wave time-lagged questionnaire survey (Study 1) with a qualitative interview (Study 2) on high-tech entrepreneurial ventures in China, we conclude that technological turbulence weakens the positive association between failure analysis capability and venture goal progress. However, the market knowledge depth of new ventures can be applied to mitigate the negative moderating effect of technological turbulence on the failure analysis capability-venture goal progress association. Theoretical and practical implications are derived from the above findings to guide future research.

KW - Failure analysis capability

KW - Venture goal progress

KW - Technological turbulence

KW - Market knowledge

U2 - 10.1016/j.indmarman.2023.05.019

DO - 10.1016/j.indmarman.2023.05.019

M3 - Article

SN - 0019-8501

VL - 113

SP - 30

EP - 41

JO - Industrial Marketing Management

JF - Industrial Marketing Management

ER -

Benefit from market knowledge: Failure analysis capability and venture goal progress in a turbulent environment

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Keywords

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