Adults' consumption of videogames as imaginative escape from routine

Mike Molesworth*

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

31 Citations (Scopus)

Abstract

This paper considers the adult consumption of videogames as a form of escape from routine and often unsatisfactory aspects of consumers' everyday lives. Drawing from a phenomenological study of 24 adult players, I illustrate aspects of escapism through play, specifically: Nostalgia; 'everyday' daydreams; media-derived fantasies, and; virtual tourism. I consider these themes in light of the sociology of consumption and of play to highlight adult videogame consumption as a significant trajectory of experiential economies where the market provides commodities that allow for the actualisation of the imagination.

Original languageEnglish
Pages (from-to)378-383
Number of pages6
JournalAdvances in Consumer Research
Volume36
Publication statusPublished - 2009

ASJC Scopus subject areas

  • Applied Psychology
  • Economics and Econometrics
  • Marketing

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