Accumulation through derealization: how corporate violence remains unchecked

Rohit Varman, Ismael Al-Amoudi

    Research output: Contribution to journalArticlepeer-review

    26 Citations (Scopus)
    133 Downloads (Pure)

    Abstract

    This study examines the alleged organization of violence by Coca-Cola through a field study conducted in a village in India. It draws on the works of Judith Butler to show how subaltern groups are derealized and made into ungrievable lives through specific, yet recurrent, practices that keep violence unchecked. Many participants attempt to resist derealization through protest activities that showcase their vulnerability. However, the firm appropriates their claims to vulnerability through a paternalistic discourse that justifies intensified violence and derealization. This research offers insights into accumulation through derealization and on the effects of resistance to it.

    Original languageEnglish
    Pages (from-to)1909-1935
    Number of pages27
    JournalHuman Relations
    Volume69
    Issue number10
    Early online date4 May 2016
    DOIs
    Publication statusPublished - 1 Oct 2016

    Keywords

    • Butler
    • dispossession
    • India
    • resistance
    • Third World
    • violence

    ASJC Scopus subject areas

    • Arts and Humanities (miscellaneous)
    • Social Sciences(all)
    • Strategy and Management
    • Management of Technology and Innovation

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