Voices with or without Faces: Address and Reader Participation in Recent French Magazine Advertising

Beatrice Damamme-Gilbert, J Cannon, R Warner, Patricia Odber de Baubeta

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	English
Title of host publication	Advertising and Identity in Europe: The I of the Beholder
Publication status	Published - 1 Jan 2000

Cite this

@inbook{00166ead528f429ca8a940c5a375fc1e,

title = "Voices with or without Faces: Address and Reader Participation in Recent French Magazine Advertising",

author = "Beatrice Damamme-Gilbert and J Cannon and R Warner and {Odber de Baubeta}, Patricia",

year = "2000",

month = jan,

day = "1",

language = "English",

isbn = "1841500372",

booktitle = "Advertising and Identity in Europe: The I of the Beholder",

}