Unpacking Creativity: The Power of Figurative Communication in Advertising

Research output: Book/ReportBook

Authors

Colleges, School and Institutes

External organisations

  • University of La Rioja

Bibliographic note

Not yet published as of 26/03/2021.

Details

Original languageEnglish
Place of PublicationCambridge
PublisherCambridge University Press
Number of pages350
ISBN (Electronic)9781108562409
ISBN (Print)9781108473538
Publication statusAccepted/In press - 2021