Species’ cultural heritage inspires a conservation ethos: the evidence in black and white

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Species’ cultural heritage inspires a conservation ethos : the evidence in black and white. / Hopper, Nigel; Gosler, Andrew; Sadler, Jonathan; Reynolds, Silas.

In: Conservation Letters, 07.03.2019.

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@article{bbc783b3f41848109d120a80afa6595f,
title = "Species{\textquoteright} cultural heritage inspires a conservation ethos: the evidence in black and white",
abstract = "Birds feature prominently in the arts and folklore of practically every culture. Yet, in industrialized countries, this rich cultural heritage is largely ignored by conservation biologists. Taking the Eurasian Magpie (Pica pica) as a focal species, we conducted a classroom-based survey to test the value of avian cultural heritage for inspiring a conservation ethos among UK schoolchildren, comparing it with the effects of other information types and factors. Although identified effects were not strong, species{\textquoteright} cultural heritage was found to be valued and a positive driver of conservation concern—one, we suggest, that has the potential to endure into adulthood when certain other conservation motivations may fail.We therefore encourage its more widespread incorporation into conservation education and outreach programs. Our findings constitute an important “first word” on the potential value of species{\textquoteright} cultural heritage for inspiring a lasting conservation ethos.",
keywords = "Akaike's information criterion (AIC), birds, conservation, cultural heritage and likeability, ethno-biology, ethno-ornithology, Eurasian magpie (Pica pica), public attitudes, species{\textquoteright} attractiveness",
author = "Nigel Hopper and Andrew Gosler and Jonathan Sadler and Silas Reynolds",
year = "2019",
month = mar,
day = "7",
doi = "10.1111/conl.12636",
language = "English",
journal = "Conservation Letters",
issn = "1755-263X",
publisher = "John Wiley & Sons",

}

RIS

TY - JOUR

T1 - Species’ cultural heritage inspires a conservation ethos

T2 - the evidence in black and white

AU - Hopper, Nigel

AU - Gosler, Andrew

AU - Sadler, Jonathan

AU - Reynolds, Silas

PY - 2019/3/7

Y1 - 2019/3/7

N2 - Birds feature prominently in the arts and folklore of practically every culture. Yet, in industrialized countries, this rich cultural heritage is largely ignored by conservation biologists. Taking the Eurasian Magpie (Pica pica) as a focal species, we conducted a classroom-based survey to test the value of avian cultural heritage for inspiring a conservation ethos among UK schoolchildren, comparing it with the effects of other information types and factors. Although identified effects were not strong, species’ cultural heritage was found to be valued and a positive driver of conservation concern—one, we suggest, that has the potential to endure into adulthood when certain other conservation motivations may fail.We therefore encourage its more widespread incorporation into conservation education and outreach programs. Our findings constitute an important “first word” on the potential value of species’ cultural heritage for inspiring a lasting conservation ethos.

AB - Birds feature prominently in the arts and folklore of practically every culture. Yet, in industrialized countries, this rich cultural heritage is largely ignored by conservation biologists. Taking the Eurasian Magpie (Pica pica) as a focal species, we conducted a classroom-based survey to test the value of avian cultural heritage for inspiring a conservation ethos among UK schoolchildren, comparing it with the effects of other information types and factors. Although identified effects were not strong, species’ cultural heritage was found to be valued and a positive driver of conservation concern—one, we suggest, that has the potential to endure into adulthood when certain other conservation motivations may fail.We therefore encourage its more widespread incorporation into conservation education and outreach programs. Our findings constitute an important “first word” on the potential value of species’ cultural heritage for inspiring a lasting conservation ethos.

KW - Akaike's information criterion (AIC)

KW - birds

KW - conservation

KW - cultural heritage and likeability

KW - ethno-biology

KW - ethno-ornithology

KW - Eurasian magpie (Pica pica)

KW - public attitudes

KW - species’ attractiveness

UR - http://www.scopus.com/inward/record.url?scp=85062731097&partnerID=8YFLogxK

U2 - 10.1111/conl.12636

DO - 10.1111/conl.12636

M3 - Article

JO - Conservation Letters

JF - Conservation Letters

SN - 1755-263X

M1 - e12636

ER -