Of mechanisms and myths: conceptualising states’ “Soft Power” strategies through sports mega-events
Research output: Contribution to journal › Article › peer-review
Colleges, School and Institutes
Joseph Nye’s concept of “soft power” has become an increasingly used term to help explain why states—including so-called “emerging states”—are paying greater attention to acquiring various forms of cultural and political attraction. However, within mainstream International Relations, Political Science, and Sport Studies literature, a continuous debate remains as to what actually constitutes soft power, how national leaders go about acquiring it, and how forms of attraction convert into power outcomes in both the short- and long-term. This analysis endeavours to overcome these issues by offering an “ideal type” model that details states’ soft power strategies, the mechanisms they use, and the tangible future outcomes they gain.
|Number of pages||21|
|Journal||Diplomacy and Statecraft|
|Publication status||Published - 10 May 2016|
- sports mega-events , football world cup , soft power , sport diplomacy , Germany , Qatar