| Original language | English |
|---|---|
| Pages (from-to) | 143-164 |
| Journal | Journal of Marketing Management |
| Volume | 16 |
| Issue number | 1-3 |
| Publication status | Published - 2000 |
Customer Confusion: The Mobile Phone Market
Sheena Leek, Peter Turnbull
Research output: Contribution to journal › Article › peer-review