Sheena Leek

Publications

  1. 2017
  2. E-pub ahead of print
  3. Published
  4. 2016
  5. Published
  6. Published

    From little things big things grow*

    Sheena Leek, Louise Canning, 2016.

    Research output: Contribution to conference (unpublished)Paper

  7. Published

    Notes on a Scandal: Understanding Industrial Network Misconduct,

    Sheena Leek, David Houghton & Andrew Pressey, 2016.

    Research output: Contribution to conference (unpublished)Paper

  8. 2015
  9. Published

    Consumer confusion and front of pack (FOP) nutritional labels

    Sheena Leek & Isabelle Szmigin, Mar 2015, In : Journal of Customer Behaviour. 14, 1, p. 49-61 13 p.

    Research output: Contribution to journalArticle

  10. Published

    Complaining on Facebook Pages and Profiles: Connected and Social

    Doga Istanbulluoglu, Sheena Leek & Isabelle Szmigin, 2015, Academy of Marketing Conference 2015. 6 p.

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

  11. 2014
  12. Published

    An Investigation of the Role of Functional and Emotional Brand Attributes in B2B Purchase Situations.

    Sheena Leek & George Christodoulides, 2014, IMP Asia.

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

  13. Published

    Is there a place for social media in business relationships and the IMP world?,

    Sheena Leek, Louise Canning & David Houghton, 2014, 30th Industrial Marketing and Purchasing Conference, .

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

  14. Published

    Understanding the Objectives of Online Complaining Behaviours

    Sheena Leek, Doga Istanbulluoglu & Isabelle Szmigin, 2014, 3rd Conference for Positive Marketing.

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

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