Bob Holland

Colleges, School and Institutes

Research interests

My main areas of interest are discourse and ideology, media discourse, and language and intercultural communication. I am particularly interested by developments in British discourse relating to the role of religion in public life.


I taught English and French as a volunteer in Sudanese schools in Darfur and Kordofan in the early 1980s. After a brief period as a market researcher back in my native London, I went to Indonesia, where I lived and worked for some ten years as an EFL teacher and course designer and then as coordinator of a British aid–funded language education development project. I have been working at the University of Birmingham since 1994.

Willingness to take PhD students


PhD projects

I am interested in supervising MA and MPhil research in the following areas:

media discourse
intercultural communication
the role and status of English as an international language
language and ‘globalisation’
concepts of culture and ideology in political and news discourse
‘culture’ as a factor in L2 learning / teaching / course design