Industrial Marketing Management, ‎0019-8501

Journal

Publications

  1. 2011
  2. Published

    B2B service brand identity: Scale development and validation

    Leslie de Chernatony & George Christodoulides, 1 Oct 2011, In: Industrial Marketing Management. 40, 7, p. 1063-1071 9 p.

    Research output: Contribution to journalArticle

  3. Published

    Brands: Just for consumers? Introduction to the special issue on B2B branding

    Sheena Leek & George Christodoulides, 1 Oct 2011, In: Industrial Marketing Management. 40, 7, p. 1060-1062 3 p.

    Research output: Contribution to journalArticle

  4. Published
  5. 2012
  6. Published
  7. Published
  8. Published

    Reciprocal value propositions in practice: Constraints in digital markets

    Mark Palmer, 1 Jan 2012, In: Industrial Marketing Management. 41, 1, p. 197-206 10 p.

    Research output: Contribution to journalArticle

  9. Published
  10. 2014
  11. Published

    Sales and Marketing Resistance to Key Account Management Implementation: An Ethnographic Investigation

    Andrew Pressey, & , Oct 2014, In: Industrial Marketing Management. 43, 7, p. 1157-1171

    Research output: Contribution to journalArticlepeer-review

  12. Published

    Towards a typology of collusive industrial networks: dark and shadow networks

    Andrew Pressey, & , Nov 2014, In: Industrial Marketing Management. 43, 8, p. 1435–1450

    Research output: Contribution to journalArticlepeer-review

  13. 2015
  14. Published

    The governance of inter-organisational relationships during different supply chain maturity phases

    Bob Scapens, 2015, In: Industrial Marketing Management. 46, 1, p. 68-82

    Research output: Contribution to journalArticlepeer-review