Industrial Marketing Management, 0019-8501

Journal

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Publications

  1. Article › Research › Not peer-reviewed
  2. Published

    A Comparison of Manufacturers and Financial Services Suppliers' and Buyers' Use of Relationship Management Methods

    Sheena Leek, Peter Turnbull, 1 Jan 2004, In: Industrial Marketing Management. 33, 3, p. 241-249 9 p.

    Research output: Contribution to journal › Article

  3. Published

    A framework of brand value in B2B markets: The contributing role of functional and emotional components

    George Christodoulides, 1 Jan 2012, In: Industrial Marketing Management. 41, 1, p. 106-114 9 p.

    Research output: Contribution to journal › Article

  4. Published

    A literature review and future agenda for B2B branding: Challenges of branding in a B2B context

    Sheena Leek & George Christodoulides, 1 Aug 2011, In: Industrial Marketing Management. 40, 6, p. 830-837 8 p.

    Research output: Contribution to journal › Article

  5. Published

    B2B service brand identity: Scale development and validation

    Leslie de Chernatony & George Christodoulides, 1 Oct 2011, In: Industrial Marketing Management. 40, 7, p. 1063-1071 9 p.

    Research output: Contribution to journal › Article

  6. Published

    Brands: Just for consumers? Introduction to the special issue on B2B branding

    Sheena Leek & George Christodoulides, 1 Oct 2011, In: Industrial Marketing Management. 40, 7, p. 1060-1062 3 p.

    Research output: Contribution to journal › Article

  7. Published

    Classifying Relationships Across Cultures as Successful and Problematic: Theoretical Perspectives and Managerial Implications

    Sheena Leek, Peter Turnbull, 1 Oct 2006, In: Industrial Marketing Management. 35, 7, p. 892-900 9 p.

    Research output: Contribution to journal › Article

  8. Published

    Communication practices in a business relationship: Creating, relating and adapting communication artifacts through time

    Sheena Leek, 1 Feb 2012, In: Industrial Marketing Management. 41, 2, p. 319-332 14 p.

    Research output: Contribution to journal › Article

  9. Published

    From strategy to tactics Building, implementing, and managing brand equity in business markets

    Adam Lindgreen, 1 Nov 2010, In: Industrial Marketing Management. 39, 8, p. 1223-1225 3 p.

    Research output: Contribution to journal › Article

  10. Published

    Network pictures: Building an Holistic Representation of a Dyadic Business-to-Business Relationship

    Sheena Leek, 1 Aug 2009, In: Industrial Marketing Management. 38, 6, p. 599-607 9 p.

    Research output: Contribution to journal › Article

  11. Published

    Reciprocal value propositions in practice: Constraints in digital markets

    Mark Palmer, 1 Jan 2012, In: Industrial Marketing Management. 41, 1, p. 197-206 10 p.

    Research output: Contribution to journal › Article

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