Weaving a web: Subaltern consumers, rising consumer culture, and television

Rohit Varman, Russell W. Belk

Research output: Contribution to journalArticlepeer-review

41 Citations (Scopus)

Fingerprint

Dive into the research topics of 'Weaving a web: Subaltern consumers, rising consumer culture, and television'. Together they form a unique fingerprint.

Business & Economics