The responses of internet retail prices to aggregate shocks: a high-frequency approach

Yuriy Gorodnichenko*, Viacheslav Sheremirov, Oleksandr Talavera

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

1 Citation (Scopus)

Abstract

Using a unique dataset of daily price listings and the associated number of clicks for precisely defined goods from a major shopping platform, we examine whether internet prices respond to aggregate shocks at a high frequency. We find little evidence that online prices respond promptly to unanticipated announcements about macroeconomic activity. Shopping activity also appears unresponsive to aggregate shocks, suggesting that internet retailers may follow individual demand for their products more closely than aggregate demand.

Original languageEnglish
Pages (from-to)124-127
Number of pages4
JournalEconomics Letters
Volume164
Early online date31 Jan 2018
DOIs
Publication statusPublished - 1 Mar 2018

Keywords

  • Aggregate shocks
  • High-frequency approach
  • Online markets
  • Price stickiness

ASJC Scopus subject areas

  • Finance
  • Economics and Econometrics

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