The influence of branding on adolescent smoking behaviour: exploring the mediating role of image and attitudes

Ian Grant, Louise Hassan, Gerard Hastings, Anne Marie MacKintosh, Douglas Eadie

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)275
Number of pages10
JournalInternational Journal of Nonprofit and Voluntary Sector Marketing
Volume13
Issue number3
Publication statusPublished - 2008

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