Original language | English |
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Pages (from-to) | 415-435 |
Number of pages | 21 |
Journal | The International Review of Retail, Distribution and Consumer Research |
Volume | 11 |
Issue number | 4 |
DOIs | |
Publication status | Published - 1 Oct 2001 |
The ethical responsibilities of marketers in retail observational research: protecting stakeholders through the ethical 'research covenant'
Marylyn Carrigan, Malcolm Kirkup
Research output: Contribution to journal › Article
4
Citations
(Scopus)