The Desire Expectations of German Undergraduate and postgraduate Education Students - an Explorative Research Study Applying the Means End Approach and the laddering Technique to the issue of Teaching Quality in higher education

R Voss; Isabelle Szmigin; T Gruber

The Desire Expectations of German Undergraduate and postgraduate Education Students - an Explorative Research Study Applying the Means End Approach and the laddering Technique to the issue of Teaching Quality in higher education

R Voss, Isabelle Szmigin, T Gruber

Marketing

Research output: Contribution to conference (unpublished) › Paper

Original language	English
Publication status	Published - 1 Jan 2006
Event	5th Customer Research Academy Workshop - Manchester Duration: 1 Jan 2006 → …

Conference

Conference	5th Customer Research Academy Workshop
City	Manchester
Period	1/01/06 → …

Cite this

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title = "The Desire Expectations of German Undergraduate and postgraduate Education Students - an Explorative Research Study Applying the Means End Approach and the laddering Technique to the issue of Teaching Quality in higher education",

author = "R Voss and Isabelle Szmigin and T Gruber",

year = "2006",

month = jan,

day = "1",

language = "English",

note = "5th Customer Research Academy Workshop ; Conference date: 01-01-2006",

}

The Desire Expectations of German Undergraduate and postgraduate Education Students - an Explorative Research Study Applying the Means End Approach and the laddering Technique to the issue of Teaching Quality in higher education. / Voss, R; Szmigin, Isabelle; Gruber, T.
2006. Paper presented at 5th Customer Research Academy Workshop, Manchester.

Research output: Contribution to conference (unpublished) › Paper

TY - CONF

T1 - The Desire Expectations of German Undergraduate and postgraduate Education Students - an Explorative Research Study Applying the Means End Approach and the laddering Technique to the issue of Teaching Quality in higher education

AU - Voss, R

AU - Szmigin, Isabelle

AU - Gruber, T

PY - 2006/1/1

Y1 - 2006/1/1

M3 - Paper

T2 - 5th Customer Research Academy Workshop

Y2 - 1 January 2006

ER -