Strategic network marketing in technology SMEs

Research output: Contribution to journal › Article › peer-review

31 Citations (Scopus)

Original language	English
Pages (from-to)	671-697
Journal	Journal of Marketing Management
Volume	29
Issue number	5-6
DOIs	https://doi.org/10.1080/0267257X.2013.797920
Publication status	Published - 1 Apr 2013

Access to Document

@article{9de6299906b547d4823bf16bcbcb1aa5,

title = "Strategic network marketing in technology SMEs",

author = "Rosalind Jones and Mari Suoranta and Jennifer Rowley",

year = "2013",

month = apr,

day = "1",

doi = "10.1080/0267257X.2013.797920",

language = "English",

volume = "29",

pages = "671--697",

journal = "Journal of Marketing Management",

issn = "0267-257X",

publisher = "Westburn Publishers",

number = "5-6",

}