‘Spinning’ Warhol: Celebrity brand theoretics and the logic of the celebrity brand

Finola Kerrigan, Douglas Brownlie, Paul Hewer, Claudia Daza-letouze

Research output: Contribution to journal › Article › peer-review

68 Citations (Scopus)

Original language	English
Pages (from-to)	1504-1524
Journal	Journal of Marketing Management
Volume	27
Issue number	13-14
DOIs	https://doi.org/10.1080/0267257X.2011.624536
Publication status	Published - 1 Dec 2011

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