Segmenting Internet Users Using Emotions

George Christodoulides, Nina Michaelidou, NT Siamagka

    Research output: Contribution to conference (unpublished)Paper

    Original languageEnglish
    Publication statusPublished - 1 Jan 2010
    EventEuropean Advances in Consumer Research -
    Duration: 1 Jan 2010 → …

    Conference

    ConferenceEuropean Advances in Consumer Research
    Period1/01/10 → …

    Cite this