Original language | English |
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Title of host publication | The Palgrave Encyclopedia of Social Marketing |
Editors | Chahid Fourali, Jeff French |
Place of Publication | Cham |
Publisher | Palgrave Macmillan |
Pages | 1-4 |
Number of pages | 4 |
ISBN (Electronic) | 9783030144494 |
ISBN (Print) | 9783030144494 |
DOIs | |
Publication status | Published - 8 Mar 2022 |
Keywords
- Intervention fidelity
- Implementation research
- Monitoring