Not looking at Front-of -pack labels: A hard habit to break

Sheena Leek; Isabelle Szmigin

Not looking at Front-of -pack labels: A hard habit to break

Sheena Leek
, Isabelle Szmigin

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Abstract

This paper examines the factors which disrupt the consumer habit of not looking at front-of-pack labels and encourage their use.

Original language	English
Title of host publication	Academy of Marketing Conference 2023
Subtitle of host publication	From Revolution to Revolutions
Editors	Finola Kerrigan
Publisher	University of Birmingham
Pages	242-243
Number of pages	2
ISBN (Electronic)	9781399958042
Publication status	Published - 6 Jul 2023
Event	Academy of Marketing Conference 2023: From Revolution to Revolutions - University of Birmingham, Birmingham, United Kingdom Duration: 3 Jul 2023 → 6 Jul 2023 https://academyofmarketing.org/am2023-conference/ (Conference webpage)

Conference

Conference	Academy of Marketing Conference 2023
Abbreviated title	AM2023
Country/Territory	United Kingdom
City	Birmingham
Period	3/07/23 → 6/07/23
Internet address	https://academyofmarketing.org/am2023-conference/ (Conference webpage)

Keywords

Front-of-pack labels

ASJC Scopus subject areas

Marketing

Access to Document

https://academyofmarketing.org/wp-content/uploads/2023/07/Updated-Proceedings-Book.pdf

Cite this

@inproceedings{00bd8403096d47698437c957c1ee2f76,

title = "Not looking at Front-of -pack labels: A hard habit to break",

abstract = "This paper examines the factors which disrupt the consumer habit of not looking at front-of-pack labels and encourage their use. ",

keywords = "Front-of-pack labels",

author = "Sheena Leek and Isabelle Szmigin",

year = "2023",

month = jul,

day = "6",

language = "English",

pages = "242--243",

editor = "Kerrigan, \{Finola \}",

booktitle = "Academy of Marketing Conference 2023",

publisher = "University of Birmingham",

address = "United Kingdom",

note = "Academy of Marketing Conference 2023 : From Revolution to Revolutions, AM2023 ; Conference date: 03-07-2023 Through 06-07-2023",

url = "https://academyofmarketing.org/am2023-conference/",

}

Leek, S & Szmigin, I 2023, Not looking at Front-of -pack labels: A hard habit to break. in F Kerrigan (ed.), Academy of Marketing Conference 2023: From Revolution to Revolutions ., 275 - O, University of Birmingham, pp. 242-243, Academy of Marketing Conference 2023, Birmingham, United Kingdom, 3/07/23. <https://academyofmarketing.org/wp-content/uploads/2023/07/Updated-Proceedings-Book.pdf>

TY - GEN

T1 - Not looking at Front-of -pack labels

T2 - Academy of Marketing Conference 2023

AU - Leek, Sheena

AU - Szmigin, Isabelle

PY - 2023/7/6

Y1 - 2023/7/6

N2 - This paper examines the factors which disrupt the consumer habit of not looking at front-of-pack labels and encourage their use.

AB - This paper examines the factors which disrupt the consumer habit of not looking at front-of-pack labels and encourage their use.

KW - Front-of-pack labels

M3 - Conference contribution

SP - 242

EP - 243

BT - Academy of Marketing Conference 2023

A2 - Kerrigan, Finola

PB - University of Birmingham

Y2 - 3 July 2023 through 6 July 2023

ER -

Not looking at Front-of -pack labels: A hard habit to break

Abstract

Conference

Keywords

ASJC Scopus subject areas

Access to Document

Fingerprint

Cite this