Normalisation of and resistance to consumer behaviour in higher education

Research output: Contribution to journal › Editorial › peer-review

5 Citations (Scopus)

Original language	English
Pages (from-to)	129-131
Number of pages	3
Journal	Journal of Marketing for Higher Education
Volume	26
Issue number	2
DOIs	https://doi.org/10.1080/08841241.2016.1248104
Publication status	Published - 2 Jul 2016

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title = "Normalisation of and resistance to consumer behaviour in higher education",

author = "Richard Scullion and Mike Molesworth",

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journal = "Journal of Marketing for Higher Education",

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T1 - Normalisation of and resistance to consumer behaviour in higher education

AU - Scullion, Richard

AU - Molesworth, Mike

PY - 2016/7/2

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