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Mystification and Obfuscation in portion sizes in UK food products
Isabelle Szmigin, Veronica Gee
Marketing
Research output
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peer-review
309
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Dive into the research topics of 'Mystification and Obfuscation in portion sizes in UK food products'. Together they form a unique fingerprint.
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Keyphrases
Food Products
100%
Portion Size
100%
Obfuscation
100%
Mystification
100%
Marketing Techniques
75%
Public Health
25%
Obesity
25%
Size Dependence
25%
Cereals
25%
Food Choice
25%
Yogurt
25%
Individual Responsibility
25%
Macro Level
25%
Product Category
25%
Consumer Marketing
25%
Human Cognitive
25%
Microstudy
25%
Physical Limitations
25%
Cognitive Limitations
25%
Obfuscator
25%
Passive Overconsumption
25%
Cereal Bars
25%
Food Science
Food Choice
100%
Nutrition Policy
100%
Yogurt
100%
Cereal Bars
100%
Economics, Econometrics and Finance
Marketing
100%
Nutrition Policy
25%