Original language | English |
---|---|
Journal | International Journal of Bank Marketing |
Publication status | Accepted/In press - 5 Nov 2024 |
Leveraging Sentiment Analysis via Text Mining to Improve Customer Satisfaction in UK Banks
Amir Ghadiridehkordi, Jia Shao, Roshan Boojihawon, Qianxi Wang, Hui Li*
*Corresponding author for this work
Research output: Contribution to journal › Article › peer-review