Key Account Management, Customer Portfolios and Networks: Academic Rhetoric or Practitioner Tools?

J Zolkiewski, Peter Turnbull

Research output: Contribution to journal › Article

Original language	English
Journal	The Journal of Selling & Major Account Management
Volume	3
Issue number	2
Publication status	Published - 1 Jan 2001

Cite this

@article{5d391cf9b7ae445a9d16229e6ff0456f,

title = "Key Account Management, Customer Portfolios and Networks: Academic Rhetoric or Practitioner Tools?",

author = "J Zolkiewski and Peter Turnbull",

year = "2001",

month = jan,

day = "1",

language = "English",

volume = "3",

journal = "The Journal of Selling & Major Account Management",

issn = "1463-1431",

number = "2",

}