Abstract
This chapter introduces, illustrates, and analyses the finding that young people follow, share, and use health-related information that is shared by reputable social media accounts. The powerful influence of social media on young people’s health-related behaviours suggests that social media should be harnessed by governments, health and wellbeing organisations, and schools/teachers as an important space in which to educate young people about their health. Yet, these stakeholders, as well as celebrities, sportsmen and -women, and ‘sports’ brands need to be aware of the trust young people place in them, and ensure that they too act responsibly on social media.
A digitally animated case study video of the evidence presented in this chapter can be accessed from: http://epapers.bham.ac.uk/3059/
A digitally animated case study video of the evidence presented in this chapter can be accessed from: http://epapers.bham.ac.uk/3059/
| Original language | English |
|---|---|
| Title of host publication | Young People, Social Media and Health |
| Editors | Victoria Goodyear, Kathleen Armour |
| Place of Publication | London |
| Publisher | Routledge |
| Chapter | 6 |
| Number of pages | 7 |
| Edition | 1st |
| ISBN (Electronic) | 9781351026970 |
| Publication status | Published - 15 Jan 2019 |
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