Original language | English |
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Title of host publication | The Palgrave Encyclopedia of Social Marketing |
Editors | Chahid Fourali, Jeff French |
Publisher | Springer |
Chapter | 144-1 |
Pages | 1-4 |
ISBN (Electronic) | 9783030144494 |
ISBN (Print) | 9783030144494 |
DOIs | |
Publication status | Published - 1 Mar 2022 |
Intervention Mapping
Melodie Al Daccache, Marco Bardus
Research output: Chapter in Book/Report/Conference proceeding › Entry for encyclopedia/dictionary