Individual non-profit giving as practice: Implications for the UK arts sector

Caroline Moraes, Athanasia Daskalopoulou

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publicationAcademy of Marketing
Publication statusUnpublished - Sept 2018
Event17th Academy of Marketing Colloquium on Arts, Heritage, Nonprofit & Social Marketing - University of Birmingham, Birmingham, United Kingdom
Duration: 17 Sept 201817 Sept 2018
https://academyofmarketing.org/arts-heritage-nonprofit-social-marketing-sig/

Conference

Conference17th Academy of Marketing Colloquium on Arts, Heritage, Nonprofit & Social Marketing
Country/TerritoryUnited Kingdom
CityBirmingham
Period17/09/1817/09/18
Internet address

Keywords

  • arts marketing
  • donations
  • fundraising
  • practice theories

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