| Original language | English |
|---|---|
| Title of host publication | Advances in International Marketing |
| Volume | 10 |
| Publication status | Published - 1 Jan 2001 |
Foreign Direct Investment in the Emerging Markets of Central and Eastern Europe: Motives and Marketing Strategies
- MA Marinov
- , Svetla Marinova
- , SR Cavusgil
Research output: Chapter in Book/Report/Conference proceeding › Chapter