Flexible ethics and the conscious consumer: trading-off consumption, choice and conscious consumer

MG McEachern, Marylyn Carrigan, Isabelle Szmigin

Research output: Contribution to conference (unpublished) › Paper

Original language	English
Publication status	Published - 1 Jan 2007
Event	36th European Marketing Academy Conference: Flexible Marketing in an Unpredictable World - Iceland Duration: 1 Jan 2007 → …

Conference	36th European Marketing Academy Conference: Flexible Marketing in an Unpredictable World
City	Iceland
Period	1/01/07 → …

Cite this

@conference{89192035991e4ddd85459639e11eb43e,

title = "Flexible ethics and the conscious consumer: trading-off consumption, choice and conscious consumer",

author = "MG McEachern and Marylyn Carrigan and Isabelle Szmigin",

year = "2007",

month = jan,

day = "1",

language = "English",

note = "36th European Marketing Academy Conference: Flexible Marketing in an Unpredictable World ; Conference date: 01-01-2007",

}