Exploration into the early success of i-mode product launch

Research output: Contribution to journal › Article

Original language	English
Pages (from-to)	73-84
Number of pages	12
Journal	Journal of Business and Economic Research
Volume	4
Issue number	2
Publication status	Published - 1 Jan 2006

Cite this

@article{899a3ef250b94be78762727d9a8df180,

title = "Exploration into the early success of i-mode product launch",

author = "Eric Shiu and A Hirayama",

year = "2006",

month = jan,

day = "1",

language = "English",

volume = "4",

pages = "73--84",

journal = "Journal of Business and Economic Research",

publisher = "Clute Institute",

number = "2",

}