Critical success factors of new product development in Taiwan's electronics industry

Research output: Contribution to journal › Article

19 Citations (Scopus)

Original language	English
Pages (from-to)	174-189
Number of pages	16
Journal	Asia Pacific Journal of Marketing and Logistics
Volume	20
Issue number	2
DOIs	https://doi.org/10.1108/13555850810864542
Publication status	Published - 1 Jan 2008

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title = "Critical success factors of new product development in Taiwan's electronics industry",

author = "CCJ Cheng and Eric Shiu",

year = "2008",

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day = "1",

doi = "10.1108/13555850810864542",

language = "English",

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pages = "174--189",

journal = "Asia Pacific Journal of Marketing and Logistics",

publisher = "Emerald",

number = "2",

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AU - Cheng, CCJ

AU - Shiu, Eric

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DO - 10.1108/13555850810864542

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