Consumer Satisfaction with Store Variety at the Local Level: An Experimental Analysis

Malcolm Kirkup, H Oppewal, I Clarke

Research output: Contribution to conference (unpublished)Paper

Original languageEnglish
Pages165
Number of pages1
Publication statusPublished - 1 Jan 2008
EventEuropean Marketing Academy Conference 2008 - Norwich
Duration: 1 Jan 2008 → …

Conference

ConferenceEuropean Marketing Academy Conference 2008
CityNorwich
Period1/01/08 → …

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