Consumer Attitudes Toward Advertising in Bulgaria and Romania

M Marinov, D Petrovici, Svetla Marinova

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4 Citations (Scopus)

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@article{9e5bdb6d8a664140b30dd75033a5532b,

title = "Consumer Attitudes Toward Advertising in Bulgaria and Romania",

author = "M Marinov and D Petrovici and Svetla Marinova",

year = "2008",

month = jun,

day = "4",

doi = "10.1080/10496480802134662",

language = "English",

volume = "17",

pages = "81--93",

journal = "Journal of Euromarketing",

issn = "1528-6967",

publisher = "Taylor & Francis",

number = "2",

}