Original language | English |
---|---|
Publication status | Published - 1 Jan 2004 |
Event | Academy of Marketing Conference 2004 - Duration: 1 Jan 2004 → … |
Conference
Conference | Academy of Marketing Conference 2004 |
---|---|
Period | 1/01/04 → … |
Nina Michaelidou, D Arnott, S Dibb
Research output: Contribution to conference (unpublished) › Paper
Original language | English |
---|---|
Publication status | Published - 1 Jan 2004 |
Event | Academy of Marketing Conference 2004 - Duration: 1 Jan 2004 → … |
Conference | Academy of Marketing Conference 2004 |
---|---|
Period | 1/01/04 → … |