Applying the Philosophical Framework of Critical Realism to the Means-End Approach - Mapping Cognitive Structures of Complaining Customers

Thorsten Gruber, Isabelle Szmigin, R Voss

    Research output: Contribution to conference (unpublished)Abstract

    Original languageEnglish
    Pages42-43
    Number of pages2
    Publication statusPublished - 1 Jan 2007
    EventService Science: Trans-disciplinary Approaches and Advances for the 22nd Century - Taxi to the Change Runway, 21st Service Workshop -
    Duration: 1 Jan 2007 → …

    Conference

    ConferenceService Science: Trans-disciplinary Approaches and Advances for the 22nd Century - Taxi to the Change Runway, 21st Service Workshop
    Period1/01/07 → …

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