Personal profile
Research interests
Dr Shushu Chen lectures on Sport Policy and Management. Her principal research interests include sport policy analysis and evaluation and Olympic studies (particularly in the areas of Olympics legacy/ impact analysis, and sport development in China).
Biography
Originally from a science background, with a BSc in bioengineering, Shushu joined the University of Birmingham in 2016 as a lecturer in Sport Policy and Management. Prior to that, she worked at Edge Hill University for two years, also as a lecturer in Sports Development and Management, having previously obtained her postgraduate qualifications from Loughborough University: an MSc in Sport Management and a PhD researching ‘The London 2012 Olympics legacy evaluation for a non-hosting region’. During her time at Loughborough, Shushu has worked with Professor Ian Henry for several projects, including the DCMS’ meta-evaluation of the London 2012 Olympic Games’ impacts and legacies and – together with Professor Holger Preuss (University of Mainz) – a commissioned evaluation study of bids to host the universal Expo of the BIE 2020.
In her ongoing quest for ways to develop sport and physical activity participation, Shushu seeks to inform and improve policymaking decisions with her work, particularly through her cross-cultural insights into China’s burgeoning sports scene. Her research involves collaborations in Asia as well as in Europe: She is currently working with Chinese colleagues on management and policy issues regarding university sport and elite sport as well as on a Chinese national project evaluating the 2022 Winter Olympics’ legacies.
Education/Academic qualification
Doctor of Philosophy, Sport policy and mega sporting events legacy, Loughborough University
Award Date: 30 Jan 2014
Master of Science, Sport Management, Loughborough University
Award Date: 20 Sept 2009
Bachelor of Science, Bioengineering, Beijing Technology and Business University
Award Date: 31 Jul 2007
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 3 Good Health and Well-being
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SDG 4 Quality Education
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SDG 8 Decent Work and Economic Growth
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SDG 10 Reduced Inequalities
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SDG 11 Sustainable Cities and Communities
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SDG 16 Peace, Justice and Strong Institutions
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Collaborations and top research areas from the last five years
Research output
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Sports Development: Approaches and Methods for Evaluation
Chen, S., 30 Mar 2026, Routledge Handbook of Sport Development . Lindsey, I., Strittmatter, A.-M., Sam, M. & Rich, K. (eds.). 2nd ed. London: Routledge, p. 515-526 12 p. (Routledge International Handbooks).Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review
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Customer Citizenship Behaviour of Older Adults in Community Fitness Centres: Effects of Service Quality and Satisfaction
Hou, T., Zhang, Y., Wang, Y., Chen, S. & Matsuoka, H., 3 Jun 2025, (E-pub ahead of print) In: International Journal of Sports Marketing and Sponsorship. 21 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile116 Downloads (Pure) -
How volunteering for sporting mega-event boosts sport participation? A case study of previous inactive volunteers at the Beijing 2022 Winter Olympics
Xing, X., Chen, S. & Chalip, L., 30 May 2025.Research output: Contribution to conference (unpublished) › Paper › peer-review
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Monitoring and Evaluation for Sports Development
Chen, S. & Duan, Z., 23 Sept 2025, Management of Sports Development. Girginov, V. & Dowling, M. (eds.). 2nd ed. London: Routledge, p. 406-419 14 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review
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Opening the ‘black box” of building mass sport and physical activity participation from major sporting events: Developing a process model of event inspiration
Chen, S., Xing, X., Potwarka, L. & Ramchandani, G., 4 Jul 2025, (E-pub ahead of print) In: European Sport Management Quarterly. 20 p.Research output: Contribution to journal › Article › peer-review
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Leveraging Major Sporting Events for Community Engagement and Legacy: From Birmingham 2022 to the 2026 European Athletics Championships
Niu, N. (Principal Investigator) & Chen, S. (Researcher)
Economic & Social Research Council
1/10/25 → 30/09/26
Project: Research Councils
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Ecorys sub contract (WMCA legacy fund)
Chen, S. (Principal Investigator)
5/06/24 → 5/06/25
Project: Research
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Legacies of the Birmingham 2022 Commonwealth Games for disadvantaged communities
Chen, S. (Principal Investigator), Veldhuijzen van Zanten, J. (Co-Investigator) & Quinton, M. (Co-Investigator)
The Russell Partnership (UK) Limited
13/03/23 → 13/03/24
Project: Research
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The role of sport in fighting race inequality and building social capital
Chen, S. (Principal Investigator)
1/03/23 → 31/01/25
Project: Research Councils
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ESRC IAA (2022): Shushu Chen Urgency Fund - Mega sporting events and legacy promises: What is in it for individuals from disadvantaged communities?
Veldhuijzen van Zanten, J. (Co-Investigator), Chen, S. (Principal Investigator) & Quinton, M. (Co-Investigator)
Economic & Social Research Council
9/05/22 → 31/03/23
Project: Research Councils
Activities
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Sport in Society (Journal)
Chen, S. (Editor)
2025 → …Activity: Publication peer-review and editorial work › Editorial board of a journal
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Hosted a sandpit event: Understanding Racial and Cultural Dynamics in the Context of Sport (December 2024, in-person). Held at the University of Birmingham, the sandpit brought together three groups—academics, sports policymakers/practitioners, and ethnic minority young peoplewith lived experience—to engage in open and constructive dialogue. The event facilitated reflection on findings from the Fellowship and identified priority issues requiring further research.Attended by 15 participants.
Chen, S. (Host), Purdy, L. (Contributor) & Daniel, J. (Contributor)
Dec 2024Activity: Engagement and Public events › Engagement event
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Hosted a public engagement event: Sports Infrastructure Final Project Event (September 2024, inperson).Held at The Exchange, Centenary Square, Birmingham, this event attracted approximately 50 attendees, including policy stakeholders, senior representatives from sports governing bodies (e.g., Sport England and Sport Birmingham), charities (e.g., Sporting Equals), andsenior officers from sectors such as education and health.
Chen, S. (Host)
Sept 2024Activity: Engagement and Public events › Engagement event
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Sport and physical activity policy and programme evaluation: the dynamics of research, practice and policy.
Chen, S. (Invited speaker)
18 Jul 2024Activity: Academic and Industrial events › Conference, workshop or symposium
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Dialogue on Sport and Physical Activity Policies: Advancing Sports Policies for All
Chen, S. (Invited speaker)
18 Jul 2024Activity: Academic and Industrial events › Guest lecture or Invited talk
Prizes
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Best Conference Paper: Skills, knowledge, and resources required by under-represented residents to capitalize on major sporting events and their legacies: The case of Birmingham
Liang, X. (Recipient), Chen, S. (Recipient), Quinton, M. (Recipient), Veldhuijzen van Zanten, J. (Recipient) & Lee, M. (Recipient), Jun 2024
Prize: Prize (including medals and awards)
Press/Media
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South China Morning Post: Why China deserves to host the 2022 Winter Olympics
15/01/22
1 Media contribution
Press/Media: Press / Media
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The Guardian: Beijing 2022 Winter Olympic Games
17/12/21
1 Media contribution
Press/Media: Press / Media
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BBC Radio: Boycott of the Winter Olympic Games in China
8/12/21
1 Media contribution
Press/Media: Press / Media
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ABC Australia: Interview on Beijing 2022 Games legacy
18/11/21
1 Media contribution
Press/Media: Press / Media