Research output per year
Research output per year
Personal profile
Research interests
Dr Marco Bardus' research in health communication aims to understand how to effectively influence behaviours to prevent public health and environmental health issues.
His research focuses on developing, implementing, and evaluating public health interventions using a strategic social marketing framework. His research is placed at the intersection between social and behaviour change communication, risk communication, and behavioural science.
Dr Bardus designed interventions addressing physical activity, weight control, cancer screening, smoking cessation, family planning, COVID-19 prevention, as well as reducing, reusing, or recycling solid waste, in various countries with low resource settings.
He is particularly interested in leveraging the persuasive nature of digital technologies such as mobile apps, social media, and wearables to support health promotion and behaviour change, while considering the role of eHealth literacy as a social determinant of health.
Education/Academic qualification
Doctor of Philosophy, Theory of Planned Behaviour, Participation, and Physical Activity Communication in the Workplace, Università della Svizzera Italiana
Nov 2008 → Apr 2012
Award Date: 26 Apr 2012
Master of Arts, Corporate Public Relations, University of Udine
Sept 2004 → Dec 2007
Award Date: 11 Dec 2007
Bachelor of Arts, Public Relations, University of Udine
Sept 2000 → Mar 2004
Award Date: 12 Mar 2004
Keywords
- RA0421 Public health. Hygiene. Preventive Medicine
- Social Marketing
- Health communication
- Health promotion
- eHealth
- H Social Sciences (General)
- health inequalities
- Health
- Health Services Research
- HE Transportation and Communications
- Social media
- Internet
- mobile health
- wearables
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 2 Zero Hunger -
SDG 3 Good Health and Well-being -
SDG 4 Quality Education -
SDG 5 Gender Equality -
SDG 6 Clean Water and Sanitation -
SDG 9 Industry, Innovation, and Infrastructure -
SDG 10 Reduced Inequalities -
SDG 11 Sustainable Cities and Communities -
SDG 12 Responsible Consumption and Production -
SDG 13 Climate Action
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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Are GCC Countries Integrating Digital Technologies into Physical Activity Policy? A Policy Analysis
Alghamdi, A., Bardus, M. & Elmusharaf, K., 4 Aug 2026.Research output: Contribution to conference (unpublished) › Paper › peer-review
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ASM@: A co-designed digital prototype for accessible asthma self-management
Turner, A. M., Sajid, A., Luzewski, L. & Bardus, M., 9 Sept 2026.Research output: Contribution to conference (unpublished) › Poster › peer-review
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Cardiometabolic prediction models for young people with psychosis spectrum disorders in the UK (PsyMetRiC 2.0): a retrospective, multicohort clinical prediction model study
Perry, B. I., Osimo, E. F., Si, S., Hitchins, K. V. B., Lewis, C., Laws, B., Griffin, S. J., Khandaker, G. M., Murray, G. K., Shiers, D., Chew-Graham, C. A., Jones, P. B., Denniston, A. K., Bardus, M., Jowett, S., Walsh, A. E. L., Arshad, S., Formanek, T., Pillinger, T. & McCutcheon, R. A. & 7 others, , 11 Mar 2026, (E-pub ahead of print) In: The Lancet Psychiatry. 12 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile36 Downloads (Pure) -
Co-creating and evaluating a Telegram-based chatbot to encourage family planning among vulnerable women in Lebanon
Bardus, M., Sieverding, M., R. Lteif, M., Jaber, S. & Abdulrahim, S., 30 Jun 2026.Research output: Contribution to conference (unpublished) › Paper › peer-review
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Generative AI for Creative Development: From Briefs to Action
Bardus, M., Helmes-Guizon, A., Bardfield, L. S., Evans, W. D., Rundle-Thiele, S. & French, J., 8 Jul 2026.Research output: Contribution to conference (unpublished) › Paper › peer-review
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Improving preconception health through primary care: mixed methods research to co-produce an intervention (CO-PREPARE)
Bardus, M. (Principal Investigator)
1/06/25 → 30/11/26
Project: Other Government Departments
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Management of multiple-long-term-conditions through digitally integrated care-pathways and decision support systems in Sri Lanka
Gokhale, K. (Co-Investigator), Hemming, K. (Co-Investigator), Haroon, S. (Co-Investigator), Nirantharakumar, K. (Principal Investigator), Thomas, N. (Co-Investigator), Davies, J. (Co-Investigator), Gooden, T. (Co-Investigator), Gkoutos, G. (Co-Investigator), Jowett, S. (Co-Investigator), Marwaha, S. (Co-Investigator), Ahamed Fayaz, F. (Researcher), South, M. (Co-Investigator), Bardus, M. (Researcher) & Aiyegbusi, L. (Researcher)
1/07/24 → 30/06/29
Project: Other Government Departments
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SPHR: DIPER Innovation in Involvement Work
Goodyear, V. (Co-Investigator) & Bardus, M. (Principal Investigator)
1/06/24 → 31/03/27
Project: Other Government Departments
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CENTRE-UB Early Career Research Fellowships- Addressing Type 2 Diabetes Stigma
Greenfield, S. (Researcher), Alpion, G. (Researcher), Sun, Z. (Principal Investigator) & Bardus, M. (Co-Investigator)
Economic & Social Research Council
1/11/24 → 31/10/25
Project: Research Councils
Activities
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ASM@: A co-designed digital prototype for accessible asthma self-management
Turner, A. (Presenter), Sajid, A. (Contributor), Luzewski, L. (Contributor) & Bardus, M. (Contributor)
5 Sept 2026 → 9 Sept 2026Activity: Academic and Industrial events › Conference, workshop or symposium
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Are GCC Countries Integrating Digital Technologies into Physical Activity Policy? A Policy Analysis
Alghamdi, A. (Presenter), Bardus, M. (Contributor) & Elmusharaf, K. (Contributor)
4 Aug 2026 → 7 Aug 2026Activity: Academic and Industrial events › Conference, workshop or symposium
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Generative AI for Creative Development: From Briefs to Action
Bardus, M. (Presenter), Helmes-Guizon, A. (Contributor), Bardfield, L. (Contributor), Evans, W. D. (Contributor), Rundle-Thiele, S. (Contributor) & French, J. (Contributor)
8 Jul 2026Activity: Academic and Industrial events › Conference, workshop or symposium
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Debate: Who Owns Trust? Experts, Citizens, or Algorithms?
Bardus, M. (Invited speaker)
30 Jun 2026Activity: Academic and Industrial events › Guest lecture or Invited talk
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Co-creating and evaluating a Telegram-based chatbot to encourage family planning among vulnerable women in Lebanon
Bardus, M. (Presenter), Sieverding, M. (Contributor), R. Lteif, M. (Contributor), Jaber, S. (Contributor) & Abdulrahim, S. (Contributor)
30 Jun 2026Activity: Academic and Industrial events › Conference, workshop or symposium
Prizes
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Advanced Postdoc.Mobility Grant
Bardus, M. (Recipient), Dec 2015
Prize: Fellowship awarded competitively
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Best Interactive Session submission
Bardus, M. (Recipient), 5 Nov 2025
Prize: Prize (including medals and awards)
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Best intervention/case study submission
Bardus, M. (Recipient), 7 Sept 2022
Prize: Prize (including medals and awards)
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Birmingham International Engagement Fund
Bardus, M. (Recipient), Jul 2026
Prize: Prize (including medals and awards)
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Birmingham International Engagement Fund
Bardus, M. (Recipient), 2023
Prize: Prize (including medals and awards)
Press/Media
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Defining and expanding the frontiers of “digital health”
24/10/21
1 item of Media coverage
Press/Media: Press / Media
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