Louise Hassan

Research output

Research output per year 2005 2008 2009 2010 2011 2014 2015 2016 2019 2022

• 42 Article
• 4 Editorial
• 1 Chapter

Research output per year

Research output per year

Search results

• 2022

  Examining the effect of group prototypes and divergent strength of identification on the effectiveness of identity appeals

  McGowan, M., Hassan, L. & Shiu, E., 18 Mar 2022, (E-pub ahead of print) In: European Journal of Marketing.

  Research output: Contribution to journal › Article › peer-review

  Open Access

  File

  • Prototype 100%
  • Social Groups 64%
  • Social Identity 26%
  • Purchase Intention 21%
  • Brand Positioning 15%
  2 Downloads (Pure)

• Exploring responses to differing message content of pictorial alcohol warning labels

  Hassan, L., Parry, S. & Shiu, E., 27 Jan 2022, (E-pub ahead of print) In: International Journal of Consumer Studies.

  Research output: Contribution to journal › Article › peer-review

  Open Access

  File

  • Warning 100%
  • Alcohol 92%
  • alcohol 71%
  • Alcohols 70%
  • Students 49%
  3 Downloads (Pure)
• 2020

  Solving dissociative group effects using construal level theory

  McGowan, M., Hassan, L. & Shiu, E., 6 Jan 2020, In: European Journal of Marketing. 54, 1, p. 212-237 26 p.

  Research output: Contribution to journal › Article › peer-review

  Open Access

  File

  • Construal Level Theory 100%
  • Marketing 32%
  • Contextual Factors 30%
  • Mindset 23%
  • Celebrity Endorsement 16%
  2 Citations (Scopus)

  191 Downloads (Pure)
• 2019

  Fear of Online Consumer Identity Theft: Cross-country Application and Short Scale Development

  Walsh, G., Shiu, E., Hassan, L., Hille, P. & Takahashi, I., 1 Dec 2019, In: Information Systems Frontiers. 21, 6, p. 1251-1264 14 p.

  Research output: Contribution to journal › Article › peer-review

• Relieving the regret for maximizers: the role of construal level across comparable and non-comparable choice sets

  Hassan, L., Shiu, E. & McGowan, M., 6 Dec 2019, In: European Journal of Marketing. 54, 2, p. 282-304 23 p.

  Research output: Contribution to journal › Article › peer-review

  Open Access

  File

  • Choice Sets 100%
  • Construal Level Theory 77%
  • Mindset 43%
  • Marketers 18%
  • Consumer Needs 12%
  2 Citations (Scopus)

  63 Downloads (Pure)

• Understanding the relationship between smoking and place across multiple places through the lens of place attachment

  Parry, S. & Hassan, L., 1 Apr 2019, In: Journal of Environmental Psychology. 62, April, p. 115-123 9 p.

  Research output: Contribution to journal › Article › peer-review
• 2018

  A systematic review of the efficacy of alcohol warning labels: Insights from qualitative and quantitative research in the new millennium

  Hassan, L. & Shiu, E., 2018, In: Journal of Social Marketing. 8, 3, p. 333-352 20 p.

  Research output: Contribution to journal › Article › peer-review
• 2017

  The influence of social identity on value perceptions and intention

  McGowan, M., Shiu, E. & Hassan, L., May 2017, In: Journal of Consumer Behaviour. 16, 3, p. 242-253 12 p.

  Research output: Contribution to journal › Article › peer-review

  Open Access

  • Social Identification 100%
  • Intention 68%
  • purchase 19%
  • Social Values 15%
  • Psychological Phenomena 13%
  8 Citations (Scopus)
• 2016

  Addressing the cross-country applicability of the theory of planned behaviour (TPB): A structured review of multi-country TPB studies

  Hassan, L. M., Shiu, E. & Parry, S., 1 Jan 2016, In: Journal of Consumer Behaviour. 15, 1, p. 72-86 15 p.

  Research output: Contribution to journal › Article › peer-review

  • study behavior 100%
  • behavior model 31%
  • Intention 29%
  • Psychological Power 22%
  • national culture 9%

• The Moderating Effects of National Age Stereotyping on the Relationships between Job Satisfaction and its Determinants: A Study of Older Workers across 26 Countries

  Shiu, E., Hassan, L. M. & Parry, S., 1 Jan 2016, In: British Journal of Management. 26, 2, p. 255-272 18 p.

  Research output: Contribution to journal › Article › peer-review

  • Job satisfaction 100%
  • Stereotyping 86%
  • Older Workers 72%
  • Stereotypes 56%
  • Job Satisfaction 54%

• Who Says There is an Intention–Behaviour Gap? Assessing the Empirical Evidence of an Intention–Behaviour Gap in Ethical Consumption

  Hassan, L. M., Shiu, E. & Shaw, D., 1 Jun 2016, In: Journal of Business Ethics. 136, 2, p. 219-236 18 p.

  Research output: Contribution to journal › Article › peer-review

  • Ethical Consumption 100%
  • Empirical Evidence 57%
  • Theory of Reasoned Action 33%
  • evidence 24%
  • Sweatshops 14%
• 2015

  No place to hide: two pilot studies assessing the effectiveness of adding a health warning to the cigarette stick

  Hassan, L. M. & Shiu, E., 1 Mar 2015, In: Tobacco Control. 24, e1, p. e3-e5

  Research output: Contribution to journal › Article › peer-review

  • Tobacco Products 100%
  • Smokers 90%
  • Intention 78%
  • Health 51%
  • Poisons 31%

• The direct and moderating influences of individual-level cultural values within web engagement: A multi-country analysis of a public information website

  Shiu, E., Walsh, G., Hassan, L. M. & Parry, S., 1 Mar 2015, In: Journal of Business Research. 68, 3, p. 534-541 8 p.

  Research output: Contribution to journal › Article › peer-review

  • website 100%
  • individualism 18%
  • uncertainty 13%
  • European Union 12%
  • examination 10%

• The moderating role of national cultural values in smoking cessation

  Hassan, L. M. & Shiu, E., 20 Mar 2015, In: Journal of Business Research. 68, 10, p. 2173–2180

  Research output: Contribution to journal › Article › peer-review

  • Smoking Cessation 100%
  • Psychological Ownership 95%
  • Cultural Values 70%
  • Quits 27%
  • Harmony 25%
• 2014

  Cross-National Advertising and Behavioral Intentions: A Multilevel Analysis

  Walsh, G., Shiu, E. & Hassan, L. M., 1 Mar 2014, In: Journal of International Marketing. 22, 1, p. 77-98 22 p.

  Research output: Contribution to journal › Article › peer-review

  • Behavioral Intention 100%
  • Multilevel Analysis 79%
  • Cross-national 68%
  • Elaboration 66%
  • Advertising Campaign 37%

• Replicating, validating, and reducing the length of the consumer perceived value scale

  Walsh, G., Shiu, E. & Hassan, L. M., 1 Mar 2014, In: Journal of Business Research. 67, 3, p. 260-267 8 p.

  Research output: Contribution to journal › Article › peer-review

  • Perceived Value 100%
  • Predictive Validity 30%
  • Retail 28%
  • Social Values 25%
  • Managers 23%
• 2013

  Uncertainty in ethical consumer choice: a conceptual model

  Hassan, L., Shaw, D., Shiu, E., Walsh, G. & Parry, S., 2013, In: Journal of Consumer Behaviour. 12, 3

  Research output: Contribution to journal › Article › peer-review

  • Uncertainty 100%
  • uncertainty 81%
  • Clothing 42%
  • clothing 37%
  • cause 21%
• 2012

  Investigating the drivers of consumer intention to buy manufacturer brands

  Walsh, G., Shiu, E. & Hassan, L. M., 1 Sep 2012, In: Journal of Product and Brand Management. 21, 5, p. 328-340 13 p.

  Research output: Contribution to journal › Article › peer-review

  • Consumer Intention 100%
  • Labels 74%
  • Private-Label Brand 47%
  • Perceived Quality 34%
  • Regression analysis 29%

• Support for removal of point-of-purchase tobacco advertising and displays: findings from the International Tobacco Control (ITC) Canada survey

  Brown, A., Boudreau, C., Moodie, C., Fong, G. T., Li, G. Y., McNeill, A., Thompson, M. E., Hassan, L. M., Hyland, A., Thrasher, J. F., Yong, H-H., Borland, R., Hastings, G. & Hammond, D., 1 Nov 2012, In: Tobacco Control. 21, 6

  Research output: Contribution to journal › Article › peer-review

  • Tobacco 100%
  • Canada 95%
  • Smokers 51%
  • Tobacco Industry 22%
  • Marketing 16%
• 2011

  A multi-country assessment of the long-term orientation scale

  Hassan, L. M., Shiu, E. M. & Walsh, G., 22 Feb 2011, In: International Marketing Review. 28, 1, p. 81-101 21 p.

  Research output: Contribution to journal › Article › peer-review

  • Long-term Orientation 100%
  • Discriminant Validity 21%
  • European Union 18%
  • Generalizability 18%
  • Generalizability Theory 14%

• Consumer uncertainty, revisited

  Shiu, E., Walsh, G., Hassan, L. M. & Shaw, D., 1 Jun 2011, In: Psychology & Marketing. 28, 6, p. 584-607 24 p.

  Research output: Contribution to journal › Article › peer-review

  • Intention 100%
  • Uncertainty 99%
  • uncertainty 80%
  • Consumer Behavior 77%
  • consumption behavior 64%

• Emotions, store-environmental cues, store-choice criteria, and marketing outcomes

  Walsh, G., Shiu, E., Hassan, L. M., Michaelidou, N. & Beatty, S. E., Jul 2011, In: Journal of Business Research. 64, 7, p. 737-744 8 p.

  Research output: Contribution to journal › Article › peer-review

  • Store Choice 100%
  • Marketing 65%
  • Emotion 54%
  • Cognition 51%
  • Pleasure 39%
  122 Citations (Scopus)
• 2010

  Modeling the factors affecting rural consumers' purchase of organic and free-range produce: a case study of consumers' from the Island of Arran in Scotland, UK

  Michaelidou, N. & Hassan, L. M., Apr 2010, In: Food Policy. 35, 2, p. 130-139 10 p.

  Research output: Contribution to journal › Article › peer-review

  • Scotland 100%
  • purchase 94%
  • Islands 94%
  • lifestyle 87%
  • Intention 80%
  66 Citations (Scopus)

• Segmentation in social marketing: Insights from the European Union's multi-country, antismoking campaign

  Walsh, G., Hassan, L. M., Shiu, E., Andrews, C. & Hastings, G., 1 Jan 2010, In: European Journal of Marketing. 44, 7/8, p. 1140-1164 25 p.

  Research output: Contribution to journal › Article › peer-review

• Self-concept, emotions and consumer coping: Smoking across Europe

  Hamilton, K. & Hassan, L. M., 1 Jan 2010, In: European Journal of Marketing. 44, 7/8, p. 1101-1120 20 p.

  Research output: Contribution to journal › Article › peer-review

• The association of normative perceptions with adolescent smoking intentions

  Brown, A. K., Moodie, C., Hastings, G., Mackintosh, A. M., Hassan, L. & Thrasher, J., 1 Oct 2010, In: Journal of Adolescence. 33, 5, p. 603-614 12 p.

  Research output: Contribution to journal › Article › peer-review

  • nicotine 100%
  • smoking 98%
  • Intention 97%
  • Smoking 76%
  • Smokers 71%

• The influence of nutrition information on choice: the roles of temptation, conflict and self-control

  Hassan, L. M., Shiu, E. M. K. & Michaelidou, N., 1 Oct 2010, In: Journal of Consumer Affairs. 44, 3, p. 499-515 17 p.

  Research output: Contribution to journal › Article

  • Temptation 100%
  • Self-control 94%
  • self-control 83%
  • Nutrition 82%
  • nutrition 69%
  20 Citations (Scopus)

• Tobacco consumption in the home: Impact on social relationships and marking territory

  Hamilton, K. & Hassan, L., 2010, In: Advances in Consumer Research.

  Research output: Contribution to journal › Article › peer-review
• 2009

  Demarketing tobacco through governmental policies - the 4Ps revisited

  Shiu, E., Hassan, L. M. & Walsh, G., 1 Feb 2009, In: Journal of Business Research. 62, 2, p. 269-278 10 p.

  Research output: Contribution to journal › Article › peer-review

• HELP – for a life without tobacco: a case study on demarketing across two levels

  Hassan, L. M., Shiu, E., Walsh, G. & Hastings, G., 2009, In: Marketing Intelligence & Planning . 27, 4, p. 486-502 17 p.

  Research output: Contribution to journal › Article › peer-review

  • Demarketing 100%
  • Tobacco 70%
  • Passive Smoking 28%
  • Telephone Survey 20%
  • Smoking 17%

• Longitudinal evaluation of smoke-free Scotland on pub and home drinking behavior: Findings from the International Tobacco Control Policy Evaluation Project

  Mckee, S. A., Higbee, C., O'Malley, S., Hassan, L., Borland, R., Cummings, K. M., Hastings, G., Fong, G. T. & Hyland, A., 2009, In: Nicotine & Tobacco Research.

  Research output: Contribution to journal › Article › peer-review

• The impact of smokefree legislation in Scotland: results from the Scottish ITC: Scotland/UK longitudinal surveys

  Hyland, A., Hassan, L. M., Higbee, C., Boudreau, C., Fong, G. T., Borland, R., Cummings, K. M., Yan, M., Thompson, M. E. & Hastings, G., 1 Apr 2009, In: European Journal of Public Health. 19, 2, p. 198-205 8 p.

  Research output: Contribution to journal › Article › peer-review

  • Scotland 100%
  • Legislation 93%
  • Longitudinal Studies 72%
  • legislation 58%
  • Non-Smokers 50%
• 2008

  An Empirical Examination of the Extended Model of Goal-Directed Behaviour: Assessing the Role of Behavioural Desire

  Shiu, E. M. K., Hassan, L. M., Thomson, J. & Shaw, D., 2008, In: European Advances in Consumer Research. 8, p. 66-71 6 p.

  Research output: Contribution to journal › Article › peer-review

  • Smoking Cessation 100%
  • Nicotine 49%
  • Decision Making 40%
  • Therapeutics 8%

• Does smoke-free Ireland have more smoking inside the home and less in pubs than the United Kingdom? Findings from the international tobacco control policy evaluation project

  Hyland, A., Higbee, C., Hassan, L., Fong, G. T., Borland, R., Cummings, K. M. & Hastings, G., 2008, In: European Journal of Public Health.

  Research output: Contribution to journal › Article › peer-review

• Exploring the effectiveness of cigarette warning labels: findings from the United States and United Kingdom arms of the International Tobacco Control (ITC) Four Country Survey

  Hassan, L., Shiu, E., Thrasher, J., Fong, G. & Hastings, G., 2008, In: International Journal of Nonprofit and Voluntary Sector Marketing. 13, 3, p. 263–274

  Research output: Contribution to journal › Article › peer-review

• The influence of branding on adolescent smoking behaviour: exploring the mediating role of image and attitudes

  Grant, I., Hassan, L., Hastings, G., MacKintosh, A. M. & Eadie, D., 2008, In: International Journal of Nonprofit and Voluntary Sector Marketing. 13, 3, p. 275 10 p.

  Research output: Contribution to journal › Article › peer-review

• The role of health consciousness, food safety concern and ethical identity on attitudes and intentions towards organic food

  Michaelidou, N. & Hassan, L. M., Mar 2008, In: International Journal of Consumer Studies. 32, 2, p. 163-170 8 p.

  Research output: Contribution to journal › Article › peer-review

  • Organic Food 100%
  • Food Safety 88%
  • Self-identity 75%
  • food safety 63%
  • Consciousness 60%
  393 Citations (Scopus)
• 2007

  Gender differences in low-risk single-occasion drinking: An application of the theory of planned behaviour

  Hassan, L. M. & Shiu, E. M. K., 1 Jul 2007, In: International Journal of Consumer Studies. 31, 4, p. 317-325 9 p.

  Research output: Contribution to journal › Article › peer-review

  • Drinking 100%
  • Gender Differences 97%
  • Theory of Planned Behavior 82%
  • gender-specific factors 65%
  • Students 32%

• Modeling Persuasion in Social Advertising: A Study of Responsible Thinking in Antismoking Promotion in Eight Eastern EU (European Union) Member States

  Hassan, L. M., Walsh, G., Shiu, E. M. K., Hastings, G. & Harris, F., 1 Apr 2007, In: Journal of Advertising. 36, 2, p. 15-31 17 p.

  Research output: Contribution to journal › Article › peer-review

  • social advertising 100%
  • European Union member states 69%
  • European Union 62%
  • persuasion 58%
  • Persuasion 56%
• 2006

  Enacting risk reduction: An examination of the volitional stages of smoking cessation within Scotland

  Thomson, J., Hassan, L. M., Shiu, E. M. K. & Shaw, D., 1 May 2006, In: International Journal of Consumer Studies. 30, 3, p. 256-270 15 p.

  Research output: Contribution to journal › Article › peer-review

  • Nicotine 100%
  • Smoking Cessation 95%
  • Scotland 76%
  • Risk Reduction 72%
  • Risk Reduction Behavior 67%

• Fashion victim: The impact of fair trade concerns on clothing choice

  Shaw, D., Hogg, G., Wilson, E., Shiu, E. & Hassan, L., 1 Apr 2006, In: Journal of Strategic Marketing. 14, 4, p. 427-440 14 p.

  Research output: Contribution to journal › Article › peer-review

  • Fair Trade 100%
  • Sweatshops 20%
  • Ethical Intentions 20%
  • Workers' Rights 18%
  • Labour Rights 18%
• 2005

  An exploration of values in ethical consumer decision making

  Shaw, D., Grehan, E., Shiu, E., Hassan, L. & Thomson, J., 1 Mar 2005, In: Journal of Consumer Behaviour. 4, 3, p. 185-200 16 p.

  Research output: Contribution to journal › Article › peer-review

  • Consumer Behavior 100%
  • Decision Making 85%
  • consumption behavior 83%
  • decision making 65%
  • Qualitative Research 40%