Keyphrases
Film Marketing
100%
Arts Marketing
94%
Social Media
82%
Visual Arts
68%
Film Industry
63%
Branded Entertainment
59%
Film Consumption
46%
Ethical Judgment
42%
Consumer Ethical Judgment
42%
Life Transitions
35%
Social Media Data
31%
Role of Social Media
31%
Social Media Users
31%
Marketing Theory
31%
Art Forms
28%
Digital Self
28%
Consumption Experience
26%
Entertainment Industry
26%
Branding Theory
25%
Media Consumption
24%
Threat Appeals
24%
Marketing Communication
24%
Tenants
23%
Value Creation
23%
Multi-stakeholder
21%
Social Identity
21%
Self-reflection
21%
Citizen-consumer
21%
Internet Censorship
21%
Digital Personhood
21%
Dramaturgical Approach
21%
Spatial Perspective
21%
Media Work
21%
Brand Longevity
21%
Making Spaces
21%
Brand Extension
21%
Personal Reflection
21%
Brand Narratives
21%
Stigmatization
21%
Aging
21%
Art World
21%
Career History
21%
Ethics
21%
Social Media Content
21%
Entrepreneurship
21%
Modernism
21%
Brand Threat
21%
Positive Shocks
21%
Loneliness
21%
Crisis Management
21%
Social Sciences
Artists
70%
Decision Making
42%
Product Placement
42%
Entertainment Industry
42%
UK
42%
Occupational Career
42%
Visual Arts
42%
Ethics
42%
Co-Creation
42%
Authors
38%
Emotions
35%
Discourse
31%
Business Model
31%
Design Methodology
31%
London
28%
In-Depth Interview
28%
Discourse Analysis
24%
Citizen-Consumers
21%
Longitudinal Analysis
21%
Australia
21%
Emerging Market
21%
Interdisciplinary Approach
21%
Stigmatization
21%
Technological Change
21%
Explicit Memory
21%
Implicit Memory
21%
Film Promotion
21%
Social Adaptation
21%
Art Market
21%
Industrial Structure
21%
Popular Music
21%
Media Use
21%
Sociocultural Context
21%
China
21%
Multi-Stakeholders
21%
Entrepreneurship
21%
Legitimization
21%
Commerce
21%
Film Making
21%
Sociology
21%
Nation-state
21%
Social Actor
21%
Mass Culture
21%
Turkey
21%
Africa
21%
Virtual Reality
21%
Cultural Landscape
21%
Offspring
21%
Framing
21%
Focus Group
21%
Arts and Humanities
Marketing
98%
Experiential
59%
Popular
26%
Digital
25%
Tenants
24%
Authors
21%
Subjective
21%
Offspring
21%
Populism
21%
Personhood
21%
Modernism
21%
Visual Arts
21%
Temporal
21%
Hollywood
21%
Feelings
21%
trouble
21%
Fun
21%
COVID-19
21%
Fantasy
21%
Crisis
21%
Film Marketing
19%
Scholars
14%
James Bond
10%
Film adaptation
10%
Familial
10%
Rents
10%
era
10%
Situational
10%
Market-places
10%
Liquid modernity
10%
Prescriptive
10%
Bauman
10%
Scanning Electron Microscopy
10%
Qualitative Research Method
10%
Narrative
10%
Masculinity
10%
Attachment
10%
Negative Connotation
10%
Literature
8%
Discourse
7%
Self Concept
5%
Goffman
5%
arthouse
5%
Historical Change
5%
Illegitimacy
5%
Film Industry
5%
scriptwriter
5%
United States of America
5%
Exemplar
5%